New Opportunities for Commercial Displays

The Ministry of Civil Affairs recently has proposed that the majority localities in China will establish a smart community platform with grid management by 2025. It is a platform with professional service, information support, and open sharing for harmonious co-governance.

It does not only effectively promote the development of community services with digitalization and intelligence, but also bring new opportunities and impose new requirements for the large-screen commercial display industry.

For example, in a residential compound, a digital screen is an effective vehicle to convey notifications to all residents. As a replacement for traditional bulletin boards, the outdoor displays could counter different severe weather conditions, meanwhile the news and messages on it could be updated any time and then reach the residents. Thus, it is very convenient and environmentally friendly for the compound. As for the small community in the future, the public displays might be linked with local grid service systems and even mobile phones of residents, so that notifications can be delivered within seconds.

Not only that, with the increase of aging population in China, the smart home-care services in the future will also put more demands displays. For example, for the elderly living alone, social workers will be able to check the status of the elderly through video communication every day. The diagnosis with doctors could also become a reality through remote videos for those who are suffering from serious illness and cannot move and walk easily.

In addition, smart education and smart office operation in the future will also bring more changes to the current community service models. Not only does it stimulate the use of public displays at home and in the community, but also it drives the display to keep pace with the times, meet new demands, and integrate with the digital service network.

In fact, China has launched a series of measures in the field of digital economy in recent years, which has brought benefits to the large-screen industry. The typical one is 5G+4K/8K, which provides a strong impetus for the development of the ultra-high-definition video industry.

The policies put forward by Chinese government and organizations has helped to upgrade the service and consumption of digital economy, including the development of the commercial displays. Especially in the context of rampant pandemic, it has achieved a win-win situation of both improving people's livelihood and stimulating the vitality of the manufacturing industry.